Luxury Watches Instagram Accounts To Follow -Top 15

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Luxury watches have long been revered as symbols of prestige and style, embodying the exquisite craftsmanship and timeless elegance that captivates enthusiasts around the world.

In today's digital era, Instagram has emerged as a platform where watch aficionados can connect and indulge in the artistry of high-end timepieces.

This article unveils the top 15 luxury watch Instagram accounts, offering a glimpse into a world where photography meets horology.

Join us as we explore these accounts, serving as a daily source of inspiration and appreciation for the finer aspects of watchmaking.

Key Takeaways

  • Luxury watch Instagram accounts provide a visually appealing platform for enthusiasts to discover and admire high-end timepieces.
  • Attention to detail, lighting, creative compositions, and post-processing techniques are essential in capturing and showcasing the beauty of luxury watches on Instagram.
  • High-end watch brands offer unique histories, craftsmanship, and a wide range of styles and complications, making them desirable for collectors and enthusiasts.
  • Watch collecting provides a sense of accomplishment and personal expression, with enthusiasts focusing on specific brands, models, or themes, and gaining knowledge of the watch market and value appreciation.


One of the top 15 luxury watch Instagram accounts to follow is Pbandwatches. They offer a curated collection of timepieces that cater to the discerning tastes of watch enthusiasts.

Pbandwatches not only showcases stunning luxury watches, but also provides valuable insight into watch photography tips and tricks. Their visually captivating posts demonstrate the importance of attention to detail and lighting, creative compositions and backgrounds, as well as editing and post-processing techniques.

With the rise of social media, platforms like Instagram have had a significant impact on luxury watch sales. Pbandwatches utilizes this platform to reach a wider audience, build brand awareness, and showcase their collection to potential buyers.

Through their engaging content and strategic use of social media, Pbandwatches has successfully leveraged the power of Instagram to drive interest and sales within the luxury watch industry.

Carson Chan

Carson Chan's expertise in luxury watch photography, combined with his meticulous attention to detail, has established him as a prominent influencer in the industry.

When it comes to the importance of watch photography on Instagram, Carson Chan is at the forefront. His stunning images capture the essence of luxury watches, showcasing their intricate design and craftsmanship.

Acquiring and curating watch collections is another area where Carson excels. With his keen eye for aesthetics and knowledge of the market, he has built an impressive collection of timepieces that reflects his personal taste and style.

Through his Instagram account, he shares his passion for watches and inspires others to start their own collections.

Carson Chan is a true connoisseur in the world of luxury watches, and his photography and collection curation skills make him a valuable resource for watch enthusiasts on Instagram.

Atom Moore

During the recent webinar on luxury watch photography, there was a mention of Atom Moore and his innovative techniques that have revolutionized the way timepieces are captured.

Moore's approach to watch photography goes beyond traditional methods, focusing on capturing the essence and beauty of luxury watches in a visually striking manner. His attention to detail, creative compositions, and expertise in lighting have elevated the importance of watch photography techniques in the industry.

Moore's work has played a significant role in the evolution of luxury watch collecting, as it has enabled enthusiasts to appreciate timepieces not only for their mechanical intricacies but also for their aesthetic appeal. By showcasing watches in an artistic and captivating way, Moore has helped create a new level of appreciation for these luxury objects, further fueling the passion and desire of watch collectors worldwide.


The recent webinar on luxury watch photography highlighted Watchfred's unique approach to capturing timepieces, showcasing his expertise in capturing the intricate details and craftsmanship of luxury watches. Watchfred shared valuable watch photography tips and tricks that can help enthusiasts and professionals elevate their skills in capturing the beauty of timepieces.

Some of the tips include paying attention to lighting and detail, utilizing creative compositions and backgrounds, and mastering editing and post-processing techniques.

Additionally, the webinar discussed the impact of social media on the watch industry. With the rise of platforms like Instagram, social media has become a powerful tool for watch brands to showcase their products and connect with their audience. It has also allowed watch enthusiasts to discover new brands, engage with the community, and share their passion for luxury watches.

Anish Bhatt

How does Anish Bhatt's expertise in luxury watches contribute to the discussion on the influence of social media in the watch industry? Anish Bhatt is a prominent figure in the luxury watch community and has gained a large following on social media platforms, particularly on Instagram. With his extensive knowledge and passion for luxury watches, he has become a trusted authority in the industry. Bhatt's expertise allows him to provide valuable insights on the role of social media influencers in luxury watch marketing. He understands the power of social media platforms in reaching a wide audience and influencing purchasing decisions. Moreover, his experience in collaborating with watch brands and promoting their products through his online presence gives him valuable perspective on the impact of watch collaborations on brand image. Bhatt's contribution to the discussion on social media's influence in the watch industry is invaluable, providing a unique and knowledgeable viewpoint.

Role of Social Media Influencers Impact of Watch Collaborations on Brand Image
Reach a wide audience Enhance brand visibility and reputation
Influence purchasing decisions Attract new customers and target demographics
Establish trust and authority Create buzz and excitement around the brand


Mbandf's innovative designs continue to captivate the luxury watch industry. They push the boundaries of creativity and showcase their commitment to pushing the limits of horological artistry.

Their watches stand out for their unique and avant-garde designs. These designs blend futuristic elements with traditional craftsmanship.

Mbandf has a rich history and evolution. It all started with their founding in 2005 by Maximilian B├╝sser. Since then, they have consistently introduced groundbreaking designs that challenge the norms of traditional watchmaking.

Their commitment to design and innovation is evident in their use of unconventional materials, intricate complications, and unconventional display mechanisms.

Mbandf's watches are not just timepieces, but works of art that are sought after by collectors and enthusiasts alike. Their ability to marry history and evolution with design and innovation sets them apart in the luxury watch industry.


Hublot, known for its bold and groundbreaking designs, has established itself as a prominent player in the luxury watch industry. One of the key factors contributing to its success is the brand's strategic collaborations with other luxury brands and influencers.

These collaborations have become increasingly important in the luxury watch industry, as they allow brands to tap into new markets and reach a wider audience. By partnering with well-known fashion houses, sports teams, and celebrities, Hublot is able to create unique and limited-edition timepieces that generate buzz and excitement among watch enthusiasts.

Additionally, the role of social media influencers in promoting luxury watches cannot be overlooked. These influencers have a dedicated following and influence on purchasing decisions, making them valuable assets for watch brands like Hublot. Through their engaging content and endorsement, they help create awareness and desire for luxury watches, further enhancing the brand's reputation and desirability.


The luxury watch industry has been abuzz with the latest addition to the list of must-follow Instagram accounts, Queuecumber, bringing a fresh perspective and captivating content to watch enthusiasts worldwide. Here are three reasons why Queuecumber is making waves in the watch community:

  1. Importance of watch aesthetics in Instagram photography: Queuecumber understands the power of visually stunning images. Their attention to detail, lighting, and creative compositions make their watch photography stand out from the crowd. With every post, they showcase the beauty and craftsmanship of luxury timepieces, elevating the overall experience for their followers.
  2. Impact of watch influencers on brand promotion: Queuecumber has established itself as a reputable watch influencer, with a dedicated following that looks to them for watch recommendations and insights. Their endorsement of particular brands or models can significantly impact brand promotion and consumer purchasing decisions, making Queuecumber a valuable asset for watch brands seeking to reach a wider audience.
  3. Engaging content and storytelling: Queuecumber goes beyond just showcasing watches. They create narratives and tell stories through their visuals, creating a sense of connection and engagement with their audience. By highlighting the unique features and characteristics of each watch, Queuecumber sparks curiosity and interest, further amplifying the allure of luxury timepieces.


Zenith, known for its precision and innovation, has been a prominent player in the luxury watch industry for decades. With their unique designs and complications, Zenith watches have captivated watch enthusiasts around the world.

The brand has also gained recognition through their collaborations and limited editions, which have become highly sought after by collectors. Zenith has partnered with renowned brands and personalities to create timepieces that showcase their expertise and creativity. These collaborations have resulted in limited edition watches that embody the spirit of both brands involved, offering customers a truly exclusive and distinctive timepiece.

Whether it's a special edition watch or a collaboration with a famous artist, Zenith continuously pushes the boundaries of watchmaking, providing liberation to those who appreciate craftsmanship and design.

Carter Combs

Carter Combs, a well-known watch influencer, has gained a substantial following on social media for his in-depth reviews and expert knowledge of luxury timepieces. As a prominent figure in the watch community, Combs understands the importance of luxury watch photography on Instagram.

Here are three reasons why it holds such significance:

  1. Visual Appeal: High-quality watch photography on Instagram captures the beauty and intricacy of luxury timepieces, attracting attention and engagement from watch enthusiasts worldwide.
  2. Brand Promotion: Instagram provides a platform for luxury watch brands to showcase their products and build brand awareness. Combs' expertly crafted photographs help convey the appeal and value of high-end watch brands to potential customers.
  3. Community Engagement: Luxury watch photography on Instagram fosters a sense of community among watch enthusiasts, allowing them to connect, discuss, and appreciate the art of horology.

Combs' dedication to capturing the essence of luxury timepieces through his photography has undoubtedly contributed to his success as a watch influencer on Instagram.

Austen Chu

Austen Chu, a prominent figure in the luxury watch community, brings a fresh perspective and expertise to the discussion through his extensive knowledge and passion for timepieces. With his influence in the luxury watch market, Chu has become a respected voice in the industry.

One of the topics that Chu often discusses is personal style in watch collecting. He believes that collecting watches is not just about acquiring expensive timepieces, but it is also a form of personal expression. Chu encourages individuals to choose watches that resonate with their own style and personality, rather than simply following trends. By doing so, collectors can create a unique and meaningful collection that reflects their individuality.

Chu's insights on personal style in watch collecting have resonated with many enthusiasts, further solidifying his influence in the luxury watch community.

Watch Fashionista

While discussing luxury watch Instagram accounts to follow, it is important to mention Watch Fashionista, a prominent figure in the world of watch fashion and style. Watch Fashionista has made a significant impact on the luxury watch community by showcasing the latest trends and providing valuable insights into the world of watches.

Here are three trends in watch fashionista that have gained popularity:

  1. Collaborations: Watch Fashionista often highlights collaborations between luxury watch brands and fashion designers or celebrities. These collaborations bring a fresh and unique perspective to watch design and attract a wider audience.
  2. Vintage Revival: Watch Fashionista has played a crucial role in the revival of vintage watches. By showcasing iconic vintage timepieces and their timeless appeal, Watch Fashionista has sparked a renewed interest in vintage watch collecting.
  3. Customization: Watch Fashionista has embraced the trend of customization in the luxury watch community. From personalized dials to unique strap options, customization allows watch enthusiasts to create a timepiece that reflects their individual style and personality.

Watch Fashionista's influence in the luxury watch community cannot be underestimated. Their ability to spot trends and showcase them to their followers has made them an invaluable resource for watch enthusiasts seeking inspiration and information.

Patek Philippe

Patek Philippe, renowned for its exquisite timepieces and impeccable craftsmanship, continues to be a sought-after brand among watch enthusiasts and collectors worldwide. With a rich history and legacy dating back to 1839, Patek Philippe has established itself as a symbol of luxury and precision in the watch industry.

One of the key factors contributing to the brand's appeal is its iconic watch models. Patek Philippe has created some of the most legendary timepieces in history, such as the Calatrava, Nautilus, and Aquanaut. These watches are not only known for their timeless design and exceptional quality, but also for their exclusivity and rarity.

To provide a glimpse of Patek Philippe's iconic watch models, here is a table showcasing three of their most famous timepieces:

Watch Model Description Year Introduced
Calatrava Elegant and classic dress watch. 1932
Nautilus Sporty and luxurious stainless steel watch. 1976
Aquanaut Modern and versatile sports watch. 1997

Patek Philippe's history and legacy, combined with their iconic watch models, make them a highly coveted brand in the watch industry. Each timepiece represents a combination of artistry, heritage, and technical excellence, appealing to those who desire liberation through the ownership of a truly exceptional timepiece.


Hodinkee, a widely recognized and respected online publication, frequently provides in-depth articles and analysis on the latest trends and developments in the luxury watch industry. Here are three key aspects that highlight the impact of Hodinkee on the industry:

  1. Authority and Trust: Hodinkee has established itself as a trusted source for watch enthusiasts, garnering a loyal following who rely on their expertise and insights. Their reputation for unbiased and comprehensive coverage has made them a go-to resource for industry professionals and consumers alike.
  2. Influence on Consumer Behavior: With their in-depth reviews and recommendations, Hodinkee has the power to influence consumer behavior in the luxury watch market. Their articles and features can significantly impact the popularity and desirability of specific watch models and brands.
  3. Shaping the Industry Narrative: Hodinkee's articles and analysis play a significant role in shaping the industry narrative. Their coverage often sets the tone for discussions and debates within the watch community, influencing the perception and direction of the luxury watch industry as a whole.

Overall, Hodinkee's rise as a trusted source for watch enthusiasts has had a profound impact on the luxury watch industry, shaping consumer behavior and the industry narrative.

Doxa Watches

Doxa Watches have gained significant traction in the luxury watch market, with their unique designs and high-quality craftsmanship setting them apart from other brands. With a rich heritage dating back to 1889, Doxa watches have a historical significance that resonates with watch enthusiasts.

One of their most iconic designs is the Doxa Sub, which was introduced in the 1960s and became a favorite among professional divers. This watch not only had a distinctive orange dial for better underwater visibility but also featured a rotating bezel for tracking dive time.

Over the years, Doxa has collaborated with renowned organizations and personalities, such as the Cousteau Society, to create limited edition models that pay homage to their shared passion for exploration and conservation. Popular Doxa models include the Sub 300, Sub 200, and the limited edition Sub 300 Sharkhunter.

Whether you're a diver or a watch enthusiast, Doxa watches offer a unique blend of style, functionality, and history.

Frequently Asked Questions

What Are Some Tips for Capturing High-Quality Watch Photography on Instagram?

When capturing high-quality watch photography on Instagram, it is important to consider tips for lighting, staging, and editing. Creating a cohesive and aesthetically pleasing watch photography feed involves careful attention to detail and an understanding of the platform's visual appeal.

How Do Luxury Watch Brands Differ in Terms of Their History, Heritage, and Craftsmanship?

Luxury watch brands distinguish themselves through their rich history, heritage, and impeccable craftsmanship. These brands have honed their watchmaking techniques over the years, resulting in timepieces that exude elegance, precision, and a sense of timeless luxury.

What Are Some Common Themes or Focuses for Watch Collectors?

Common themes or focuses for watch collectors include acquiring and curating watch collections, focusing on specific brands, models, or themes, and having a sense of accomplishment and personal expression. Additionally, watch collectors often have knowledge of watch market trends and employ watch investment strategies.

What Are Some of the Most Popular Complications Found in Luxury Watches?

Popular complications found in luxury watches include chronographs, moon phases, and tourbillons. These iconic watch designs showcase the technical mastery and craftsmanship of high-end brands, adding both functionality and aesthetic appeal to the timepiece.

What Are the Advantages and Disadvantages of Different Materials Used in Luxury Watches?

Advantages of different materials used in luxury watches include aesthetics, durability, and exclusivity. Disadvantages may include higher price and limited availability. Each material offers unique characteristics that appeal to different watch enthusiasts.


In conclusion, following luxury watch Instagram accounts provides a daily dose of inspiration and a deeper understanding of the craftsmanship and artistry behind high-end timepieces. These accounts showcase a wide range of watch brands, from established names to up-and-coming independent watchmakers, with a focus on stunning watch photography and attention to detail.

By following these accounts, watch enthusiasts and collectors can stay connected to the world of horology and gain a greater appreciation for the beauty of luxury watches. For example, one can explore the intricate complications of a Patek Philippe watch or admire the classic elegance of a Rolex timepiece.

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